Product, Price, Place, and Promotion of Your Business

Event Type: Business/Career
Date: 10/5/2017
Start Time: 7:00 PM
End Time: 8:30 PM
 This presentation uses "pearls of wisdom" to highlight the important aspects of the components of marketing--product, price, place, and promotion. It gives examples in increasing detail how to strategically manipulate these components to achieve the overall objectives of the business. It identifies key questions that must be addressed when developing the marketing section of the Business Plan for the organization.

Library: Chester County Library & District Center
Location: Burke Meeting Room
Contact: Meghan Lynch
Presenter: John Leggette of Chester & Delaware County SCORE